press
Emanuel’s work has been covered in:
Articles and interviews
J. The Jewish News of Northern California
New books: Grandkids of Holocaust survivors grapple with trauma and silence
Versus History Podcast
Good Law | Bad Law
A Man’s Search for Meaning: A Conversation w/ Emanuel Rosen
Hannoversche Allgemeine (in German)
Spurensuche führt Enkel von Holocaust-Überlebenden um die halbe Welt – auch nach Hannover
Fast Company
Three Secrets to Make a Message Go Viral
Harvard Business Review
What Marketers Misunderstand About Online Reviews
The New Yorker
Twilight of the Brands
Advertising Age
Revisiting Emanuel Rosen's 'Anatomy of Buzz'
Strategy + Business
Is Tech Eroding Consumer Loyalty?
Forbes.com
CMO Reads
CNN Money
Word of Mouth
The Globe and Mail
Author spreads buzz on word of mouth
Jack Covert Selects
The Anatomy of Buzz Revisited
The Economist
The Atlantic
A Dangerous Question: Does Internet Advertising Work At All?
Financial Times
The pick of 2014's management books